Betzest Integrates Content from Developer Playson to Further its Growth and Expansion


Online casino operator, Betzest, has entered into a new partnership with a game developer, Playson, bolstering its offering with innovative and acclaimed games from one of the top game companies.

Betzest has been experiencing massive growth since it launched in 2018 and has a content portfolio that encompasses over 1400 online slot titles.

Joining the already vast roster are some of the game developer’s best slots like Viking Fortune: Hold and Win, Sakura Dragon, recently released Solar Queen and titles from the Timeless Fruits series celebrating the classic fruit machines.

Marius Filip, Founder/CMO at Betzest, said:

“We are pleased to welcome game provider Playson to our online casino and sports betting platform."

“We’re very excited to offer our players easy access to some of the most innovative games on the market and look forward to a successful future partnership with Playson.”

Further commenting on the news of the partnership, Lars Kollind, Business Development Manager at the company added how the company is very excited to work with Betzest and looks forward to the opportunity to give its players access to the full range of innovative titles.

“We are thrilled to be working with them and look forward to an exciting business relationship in the future,” he concluded.

A Series of Partnerships

The company has been quite busy recently with many new partnerships being inked between the developer and various operators.

A special focus has been on Eastern European markets where Playson has begun to expand. This region is an attractive market for iGaming and many companies are vying to crack it.

The developer is several steps closer than most as they have signed deals with Yobetit as well as with Bulgarian WinBet and Romanian Superbet.

The Eastern ingress is also supported by…

…a recent acquisition of a license to operate in Romania from the Romanian Gambling Authority. Furthermore, the company has also entered into agreements with Baltics operators Klondaika and TOPsport.

Timeless and Supreme Fruits

The developer has turned up the heat with Fruit Supreme 25 Lines, the newest entry into the Timeless series which celebrates classic fruit machines.

The new game in question takes it up to 25 with classic stylings atop a robust center of modern features and gamification options. 

Centering around a 4x3 grid and featuring photorealistic symbols, the game is a reinvention of the old that is sure to delight many punters.

About the Companies

Betzest is an online sportsbook and casino operator. Offering live betting, live casino, and virtual sports, it has over 50 employees across four offices and I committed to delivering amazing player experiences.

Playson is one of the leading game developers in the iGaming market which suppliers certified and tested content worldwide. It operates on regulated markets such as Malta, Italy, Spain, Sweden, the UK, Romania, and many others.

Their catalog contains more than 60 omnichannel offerings all of which are HTML5-based and mobile-friendly. They are based in Malta which offices in Ukraine, the United Kingdom, and Greece.


By Nikola Djordjevic