SOFTSWISS Joins Brazil's ANJL as First Technology Supplier

SOFTSWISS, a leading technology provider, has made history by becoming the first technology supplier to join the Associação Nacional de Jogos e Loterias (ANJL) in Brazil. This significant development was announced on February 25, 2026, in São Paulo, marking a new era of collaboration between technology providers and Brazil’s regulated betting and lottery sector.

The inclusion of SOFTSWISS into ANJL symbolizes a closer integration of technology solutions within the regulatory frameworks of the emerging Brazilian market.

Strengthening Regulatory Engagement

ANJL serves as a critical organization representing licensed operators and key stakeholders within Brazil's betting and lottery market. It collaborates with regulators and public authorities to foster a transparent and well-regulated market environment. By joining this esteemed body, SOFTSWISS further entrenches its role in Brazil's compliance landscape, extending its influence beyond mere software provision to active participation in regulatory discussions.

The company aims to bring its extensive technical expertise and operational experience, honed across multiple regulated jurisdictions, into these dialogues. This move underscores the increasing importance of having technology partners directly engage with market regulatory bodies to ensure seamless integration and adherence to compliance standards.

Leadership and Strategic Growth

Carla Dualib, who holds the position of Business Development Manager for Brazil at SOFTSWISS, has furthered her role by taking a seat on ANJL’s Board as Communications Director. She will continue her work with SOFTSWISS while embracing this new responsibility. Her focus will be on developing communications strategies and enhancing industry engagement efforts.

"Brazil’s regulated market is entering a new phase where communication, collaboration, and shared standards matter more than ever," Dualib noted, expressing her commitment to supporting responsible growth and a sustainable market framework.

ANJL President Plínio Lemos Jorge expressed confidence in Dualib, highlighting her credibility and market expertise as vital assets for achieving ANJL’s mission of upholding transparency and sustainability. In addition to these developments, SOFTSWISS is set to continue its growth strategy in Latin America.

Established in 2009, the company has built a robust portfolio that includes the Casino Platform, Game Aggregator, Sportsbook Platform, and affiliate management solutions.

With a steadfast focus on compliance and system stability, SOFTSWISS has positioned itself as a formidable presence globally, supporting over 1,200 brands. Moving forward, the company will participate in the SBC Summit Rio 2026, where it will host meetings from March 3-5, further cementing its commitment to the Brazilian market.

Source: SOFTSWISS Becomes First Tech Member of ANJL, lcb.org, February 27, 2026.

By GamesAndCasino