Playtech Strengthens Rush Street Interactive Partnership to Expand in North America

Playtech, a leading entity in the gaming sector, has reinforced its strategic partnership with Rush Street Interactive, Inc. (RSI), a top online casino and sports betting operator in North America. This significant collaboration marks a vital advancement for Playtech as it extends its footprint in the rapidly growing gaming market of North America.

Multi-State Presence and Market Success

This strategic alliance has facilitated the launch of a diverse collection of live dealer games and slots by Playtech across several key states. These include New Jersey, Michigan, Pennsylvania, Ontario, and Mexico, leveraging RSI’s robust platform. This multi-jurisdictional agreement underscores the strong demand for Playtech’s innovative solutions and the outstanding performance of its products in these regions.

Enhancing the Gaming Experience

RSI, known for operating major online casino and betting platforms like BetRivers, has bolstered its game portfolio by incorporating a wide range of Playtech’s engaging offerings. The partnership with Playtech has enabled RSI to introduce new table games and game shows streamed from state-of-the-art live studios located in New Jersey, Michigan, and Pennsylvania. RSI's CEO, Richard Schwartz, noted: 'We are very pleased to be announcing this exciting game supplier relationship with Playtech. At RSI, we are proud to deliver innovative industry-leading online entertainment experiences to our players. The addition of this casino content from Playtech will further our efforts to become a leading online operator across the Americas.' This agreement not only strengthens Playtech’s presence in the North American market but also highlights RSI’s commitment to enhancing their player experience by offering a broader range of immersive games. According to Shimon Akad, COO of Playtech, 'The launch of Playtech’s game content partnership with RSI is a great moment as we build our presence across North America with new content. Our ability to collaborate and distribute content to RSI, an industry-leading operator, is essential to Playtech’s success.'

Future Expansion and Commitment to Quality

This milestone partnership has significantly expanded in the U.S. and Canada, but both companies are aiming for further advancements, particularly in Latin America where RSI’s RushBet brand operates. The next phase of this collaboration will focus on delivering the same high-quality, responsible gambling entertainment in Latin America. The alliance not only enhances Playtech's technological capabilities but also leverages RSI’s established market presence to deliver top-tier gaming experiences. Shimon Akad further emphasized: 'Our partnership with RSI, one of the most respected casino operators across the Americas, is going from strength to strength, and we’re delighted to be working alongside their team to bring our market-leading content to BetRivers players in North America.' This partnership has already witnessed success in North American markets, with a broad selection of live dealer games, slots, and game show-themed offerings. With plans for expansion into Latin America, Playtech and RSI are expected to maintain their growth trajectory and continue providing even more engaging content for players. As the partnership evolves, both companies remain dedicated to ensuring their offerings deliver a balanced and enjoyable gaming experience, cementing their positions at the forefront of the gaming landscape in the Americas. Source: 'Playtech partners with Rush Street Interactive as it broadens reach of its game content across North America via BetRivers & RushBetplatforms', playtech.com, September 10, 2024.

By GamesAndCasino