Evolution Launches Crazy Time Italia: The First Italian-Language Live Game Show

Evolution Gaming has recently unveiled Crazy Time Italia, adding a revolutionary launch to its esteemed live game show lineup. Broadcasted live from Evolution’s advanced studio in Malta, Crazy Time Italia marks the debut of the first-ever Italian-language version of the globally acclaimed Crazy Time live game show. This new version ensures that Italian players can now participate in the game with native-speaking hosts, enhancing the experience with greater immersion and engagement localized for the Italian market.

The game, already a worldwide craze since its initial release in 2020, has now been made available to Italian market operators. With Italian-speaking hosts at the helm, Crazy Time Italia aims to offer players a more tailored experience, capturing the thrill and interactivity that have made Crazy Time a front-runner in the live casino industry.

Bringing a Global Phenomenon to Local Audiences

Ever since its introduction, Crazy Time has garnered massive success, enthralling millions of players globally. The game’s unique blend of entertainment, action, and innovative mechanics has established a new benchmark for live game shows in the online gambling sector. Now, with the launch of Crazy Time Italia, Italian players can engage with this thrilling game in a culturally resonant setting.

Crazy Time’s innovative format revolves around a main game complemented by four captivating bonus games. The game's interactive features and the opportunity to secure jaw-dropping multipliers, which can reach up to a staggering 20,000x the initial bet, consistently attract players.

The centerpiece of Crazy Time is its two-reel Top Slot, which spins alongside a brightly colored money wheel. Participants place wagers on different outcomes, and there is a chance to unlock one of the four bonus games: Cash Hunt, Pachinko, Coin Flip, and Crazy Time. Each bonus game introduces a unique twist, adding layers of excitement and offering significant reward potential.

Localized Gaming for Italian Players

With the introduction of Crazy Time Italia, Evolution extends its strategic initiative of crafting localized versions of its most acclaimed games. This strategy aims to boost player engagement by enabling interactions with native-speaking hosts, thereby fostering a deeper connection and more immersive experience for players.

Gionata La Torre, Evolution’s CEO for Europe, underscores the significance of localized games. He states, “Crazy Time Italia is another landmark in the Crazy Time success story. Time after time, Evolution’s ‘localized’ online casino games and games shows — hosted by professional, highly trained, native-speaking dealers and presenters — have been proven to maximize player engagement, session times, return visits, and long-term loyalty.”

La Torre further highlights the value of speaking the players' language, noting, “Players feel even more at home with game presenters speaking and reacting to developments in the gameplay in their native tongue — cultural nuances are shared, and a great rapport is struck up between and amongst the presenter and players.”

Tailored for the Italian audience, Evolution is optimistic that Crazy Time Italia will replicate its success from other markets. La Torre adds, “We are confident that Crazy Time Italia is going to be yet another big success for our local operators in Italy and a huge draw for their players.”

With its engaging gameplay, thrilling bonuses, and now an Italian-localized version, Crazy Time Italia is set to become a favorite among Italian players, driving up player engagement and session lengths and fostering a stronger connection between players and game hosts.

Source: ''Crazy Time Italia – the latest landmark launch for Evolution’s #1 live game show'', evolution.com, September 11, 2024.

By GamesAndCasino