• Net Entertainment Offering Content for Gala Coral

    27 July 2015

    Netent signs agreements with gala coral

    Net Entertainment has been expanding in a major way over the past few years, and they've made another big deal that's going to get their games in front of even more players. A new deal with the Gala Coral Group will see NetEnt games in Galabingo, Galacasinio and Coral. These are the Gala Colal's groups three top-performing brands, and it will get them in front of a ton of people who probably haven't seen their games before.

    Importance of the Deal

    NetEnt doesn't just expand in all directions without some sort of forethought. The deal with the Gala Coral brands is important because it allows them to get a stronger hold on both the UK and Italian markets. The expansion in Italy is pretty important on its own because it's harder to get more players from that country because of how tight they are about their licenses. The basic idea is that they are focusing on regulated European markets as much as possible at this stage of their expansion.

    Inch by Inch

    It's critical to point out that Net Entertainment's expansion and rise to prominence has come by getting an inch at a time instead of one large leap ahead. They've made tons of smaller deals with well-known operators, and this has enabled them to stretch their reach bit by bit until they've reached the point that they're at today. Right now, they are in the top tier of software providers, and they've really went about all of it in an atypical way.

    Atypical Strategy

    NetEnt's first atypical strategy was to avoid trying to wow players with how many games they had available. Instead, they focused exclusively on providing high-quality content without worry about the numbers. Then instead of trying to only sign operators who would be exclusive with their software, they've worked with a wide range of operators who have software and games from a ton of different companies. This has put NetEnt in a competitive situation with other software brands that some of the bigger software developers have avoided with exclusive contracts until recently. It's a strategy that's been working out pretty well so far, and this expansion with Gala Coral shows that they're not slowing down anytime soon.

    Related News

    • Softswiss agreed with n1 partners group

      Gambling News

      SoftSwiss Agrees with N1 Partners GroupIvan Stefanovic18 October 2021

      SoftSwiss, a leading casino provider, enabled casino providers to have an unlimited number of jackpots simultaneously through the launch of its jackpot aggregator, which will allow clients to scale their business. The company recently signed a collaboration with N1 Partners Group and according to the deal, the Group has begun connecting its casinos to the SoftSwiss Jackpot Aggregator. This gained N1 access to the unique jackpot system.

      Read full article
    • Swintt is ready to supply its games across comeon group platform

      Gambling News

      Swintt Ready to Supply its Games Across the ComeOn Group PlatformIvan Stefanovic24 September 2021

      Swintt, an online casino provider, started a partnership with Malta-based casino provider, ComeOn Group. According to the deal, Swintt will provide the Maltese brand with its premium slot titles, including the latest launch of Lone Rider XtraWays. Additionally, ComeOn will add Swintt’s whole lobby of games to its brands and make these games available to players in Malta. These games will also be launched in the regulated online gambling markets in Sweden and Germany.

      Read full article
    • Design works gaming lands kindred group content deal gc %281%29

      Gambling News

      Design Works Gaming Agrees Deal with Kindred GroupIvan Stefanovic26 July 2021

      Design Works Gaming (DWG), the Arizona-based casino provider, has increased its European market through collaboration with Malta-based casino provider, Kindred Group. According to the deal, Design Works Gaming agreed to supply Kindred with its premium games that are created to boost excitement and bring the atmosphere of Las Vegas nightlife. More than 80% of DWG’s titles have unique game attributes and very good math models.

      Read full article