SOFTSWISS Prepares for SiGMA Africa 2025 with Strategic Focus

SOFTSWISS, a renowned provider of iGaming solutions, has set its sights on a new venture—the SiGMA Africa 2025 conference. Scheduled from March 10 to 12 in Cape Town, this event provides a significant platform for SOFTSWISS to introduce its 'Grab Success' initiative tailored specifically for the vibrant and evolving African market. Famous for its robust industry presence and innovative solutions, SOFTSWISS aims to weave Africa’s rich cultural tapestry into its presentation, demonstrating their commitment to regional adaptation.

Strategic Expansion into the African Market

The decision to participate in SiGMA Africa 2025 reflects SOFTSWISS’ strategic goal of expanding its foothold within the South African market. A recent acquisition of a majority stake in Turfsport, a leading local supplier of multichannel wagering technologies, exemplifies this approach. This acquisition was crucial for the 2024 debut of three major solutions: the Lotto Software, Retail Betting Solution, and a dedicated Horse Racing module within the SOFTSWISS Sportsbook. These offerings are crafted to provide adaptable and secure operational frameworks for regional lottery and betting operators. Olga Resiga, Chief Business Development Officer at SOFTSWISS, shared her enthusiasm for the event: “We’re excited to bring our ‘Grab Success’ concept to Africa, showing our dedication to innovation and delivering market-specific solutions. With the massive potential of this fast-growing market, now is the perfect time to explore fresh iGaming collaborations. We are looking forward to engaging with new partners, building meaningful connections, and demonstrating how SOFTSWISS can help enrich the future of iGaming in South Africa.” Further to its regional initiatives, SOFTSWISS has also issued the 2024 iGaming Market Overview: South Africa, a comprehensive report geared towards assisting operators in navigating the often-complex regulatory and commercial environments.

Reinforcing Global Presence and Innovation

In addition to its moves in Africa, SOFTSWISS is celebrating a significant milestone: the 12th anniversary of its Casino Platform. This platform has been at the heart of innovation within the company, continuously expanding its capabilities, including pioneering cryptocurrency integration. In the last quarter of 2024, the Casino Platform witnessed a remarkable 576% increase in registrations, a success largely attributed to its effective Referral System which boosted player interaction significantly. Since its initial reveal at ICE Totally Gaming in 2013, SOFTSWISS has observed a consistent rise, boasting a 44% increase year-on-year in gross gaming revenue and acquiring a 23.7% uptick in brand utilization of its systems. The mobile gaming trend remains at the forefront with a significant 77.6% of players accessing casinos through their mobile devices, which underscores SOFTSWISS’ mobile-first strategy ensuring smooth gameplay across multiple platforms. SOFTSWISS continues to be a formidable presence in the iGaming sector with an extensive array of products, including its Online Casino Platform, a Game Aggregator with an impressive inventory of over 27,800 games, Affilka for affiliate marketing, Sportsbook software, and the Jackpot Aggregator. The company’s commitment to innovation is evidenced by their introduction of the world's first Bitcoin-optimized casino solution in 2013. Operational across countries such as Malta, Poland, and Georgia, SOFTSWISS employs over 2,000 experts contributing to their sustained success. Attendees of SiGMA Africa 2025 are welcome to explore SOFTSWISS’ efforts firsthand at Stand 56P, wherein the company will showcase the latest solutions formulated to meet the needs of an emerging African iGaming market. Source: “SOFTSWISS Set to ‘Grab Success’ at SiGMA Africa 2025”, softswiss.com, February 20, 2025. By GamesAndCasino