Betclic Everest Group Adds Nolimit City’s Offerings to its Portfolio Across Multiple Brands


Betclic, the leading Bordeaux-based sportsbook and casino operator and developer Nolimit City have announced a partnership that will see the developer’s portfolio go live across the operator’s multiple brands.

Nolimit City’s content will become available across Betclic Everest Group’s many brands including Betclic, Expekt, and Everest Poker. All brands which are present in multiple regulated jurisdictions, including Sweden, Portugal, and .com regulated markets.

High-Note on the Commercial Journey:

The Malta-India-Sweden software provider promises a steady content stream and delivering even more exciting games through 2019 as well as partnerships with many well-known big names.

They have recently released Tractor Beam, a slot game with a funny take on aliens and UFOs with a cute design and volatile gameplay with multiple features aimed at satisfying both amateur and professional punters as well as Tombstone – a western-themed game with the trademark xNudge function.

Setting Standards:

Malcolm Mizzi, Commercial Director at Nolimit, stated: “Betclic is one of the oldest standing and leading names in the industry. Their approach towards setting a standard has been revered by many and we’re happy to make this deal official by going live on their great brands with our exciting and growing portfolio of premium games.”

François Dogon, Casino Games Expert at Betclic, said: “We're thrilled to be welcoming NoLimit City into our Casino games portfolio. Their innovative and high-quality content will, without a doubt, excite and engage our players. Betclic's goal is to provide the best casino games offer to its customers and NoLimit City fulfills this requirement with their fantastic casino games.”

This has been a good year for the developer as they have released well-received software as well as signed multiple deals such as the recently announced partnership with Wildz by Rootz which will result in their content going live on this machine learning and AI-assisted platform that’s been making waves in the iGaming sphere.

About the Brand:

A Malta-Sweden-India based software and casino platform developer offering high-quality content to operators around the world. With an in-house platform developed from the ground-up, they provide a robust engine that can handle high volumes of play and social interactions on both desktop and mobile.

Their innovative back-office products help Nolimit City create tailor-made solutions for partners.

About Betclic Everest Group:

A European online gaming operator founded in Paris all the way back in 2007 Betclic has a rich and diverse portfolio of five complementary international brands. Betclic, bet-at-home, Everest, Expekt, and Monte Carlo Casino.

These brands allow millions of players to express their passion for sport and horse-racing betting, poker, and casino games.

Headquartered in Bordeaux, it has offices in Malta, Lisbon, Rome, and Stockholm.

Source: Miller, George. “Betclic Everest Group boosts games portfolio with Nolimit City content”. European Gaming. July 5, 2019.

Author: GamesAndCasino