Pragmatic Play continues expansion; Inks deal with Bethard

Bethard Group will join a growing list of premier names now offering Pragmatic Play's ever-expanding portfolio of online casino games with a just-announced content deal. Both companies are based in Malta. Bethard has four gaming sites; Bethard, SverigeKronan, SverigeCasino, and SuomiVegas and specializes in Sports Betting, Odds, Mobile Games, Live Betting, and online casinos. The company was founded in 2012.

Great Games Meet Attractive Operator

Pragmatic Play's Head of Business Development, Yossi Barzely said of Bethard and Pragmatic Play's suite of games: “Bethard is one of the industry’s most attractive operators, and we are delighted to have signed an agreement to offer our leading selection of titles to its players.

“Our games are among the top performers with all of our partners, built on our commitment to innovative game mechanics and immersive design. I am certain they will prove just as popular with Bethard’s customers.”

Bjørnar Heggernes, Casino Manager at Bethard, said: “A winner is always one step ahead and is always looking for that edge. That’s why we are excited to bring the highly rated Pragmatic Play games into the Bethard portfolio. Not only does it give our players the best casino experience, it makes our players the real winners.”

Other Notable Recent Expansions

Pragmatic Play has been extending their market reach in recent months and in August announced a deal with GVC that will see the developer's portfolio of more than 80 HTML5 mobile optimized games roll out first to GVC's most well-known brands such as bwin, PartyCasino, and Gamebookers. Other big name content providence deals include supplying game titles to Ladbrokes Coral Group plc and BetVictor.

Source

Square in the Air Press Release, Pragmatic Play Signs With Bethard 09-19-2017

By Lars