Pragmatic Play and Bally’s Interactive Elevate Live Casino Entertainment


Pragmatic Play, the vanguard of online gaming content, is amplifying its alliance with Bally's Interactive, a digital juggernaut in the global gaming landscape. This collab aims to serve up Pragmatic's much-acclaimed live casino experience across Bally's Interactive's widespread market sphere.

The enriched partnership will make waves internationally, prominently in hotspots like the UK and Spain. Bally's Interactive, the digital prodigy of the global casino titan Bally's Corporation, commands online gaming platforms in these crucial markets and beyond.

Groundbreaking Games

The new agreement places iconic live games at your fingertips. Get ready to immerse yourself in riveting game shows like Sweet Bonanza CandyLand™, Boom City™, and PowerUP Roulette™. Each game sets the stage for an awe-inspiring interactive adventure filled with next-level features.

Bally's Corp isn't just a big player in the physical casino world; they're a multi-platform force with renowned online brands. Pragmatic, on the other hand, has been on a creative spree, releasing as many as eight groundbreaking online slot games every month. Their portfolio also includes Live Casino and Bingo games, seamlessly accessible through a single API.

Looking Towards the Future

Pragmatic Play is already setting industry benchmarks by continuously partnering with top-tier operators. Its ongoing expansion strategies indicate that this is only the beginning of its journey into dominating the Live Casino sphere. It isn't just stopping at partnerships in Europe and the US.

The brand also recently entered the Argentinian market through a significant agreement with Super 7, further solidifying their global standing. This move marks another milestone in their ambitious growth strategy.

Irina Cornides, Chief Operating Officer at Pragmatic Play, said: “I can say from experience that Bally’s Interactive are a wonderfully creative and collaborative team who share our commitment to player entertainment and protection. I’m excited to continue strengthening our productive partnership together.”

Simon Field, Director of Live Casino Strategy and Development at Bally’s Interactive, added: “Pragmatic Play has some of the most instantly recognisable Live Casino games on the market and with such an expansive, thrilling portfolio, we couldn’t be happier to be able to provide its content to our players!”

Source: “Pragmatic Play Bolsters Bally’s Interactive Partnership With Global Live Casino Deal”. Pragmatic Play. August 30, 2023.

By Ivan Stefanovic