NetEnt Launches Network Branded Casino in a Bid to Shake Up Live Casino Product Line


Casino supplier and game developer, NetEnt, known for its live casino offerings, is launching a new product line to help operators become even more flexible and increase the control they have over the player experience.

The suite in question is called Network Branded Casino (NBC) and comes in three tiers from the entry-level which features generic backgrounds to the highest tier that lets operators fully customize the look and feel of the live room.

NetEnt is hoping to let operators achieve a fully branded and custom-tailored experience so they can build customer loyalty while taking advantage of the developer’s experienced and personable professional dealers.

Andres Rengifo, Director of the company’s live division, said

“The Network Branded Casino has a range of quality solutions that suit all types of operators and their objectives. The product is fully attuned to their needs, allowing them to benefit from a state of the art live casino product and prioritize what is most important to their brand through new levels of flexibility.”

NBC consists of two different rooms. One has a blackjack focus and contains two standard tables and one VIP table.

The other room is much more interesting because it contains the brand-new Perfect Blackjack, the newest product from the developer. It will also contain roulette and Common Draw Blackjack.

A feature that both punters and casinos will love is the possibility to move between rooms and tables without ever having to go back to the lobby, thus increasing the time players spend in the NBC and letting operators fine-tune the customer journey.

Perfect Blackjack

A large part of this new product line is Perfect Blackjack, the developer’s newest live casino offering. It’s a first-of-its-kind live table that is focused on letting punters practice and perfect their blackjack strategy.

The innovation in the product is that it trims down the house edge to just 0.5% and always gives the punters a perfect hand. In this way, they can focus on learning and following the right strategy for any occasion and become better blackjack players.

It is also the only live blackjack table to offer autoplay functionality by letting players preselect whether to split or double down. The game also includes side bets and supports multiple players at the same table.

Victorious to the Max

The developer isn’t just shaking up its live casino offerings, but also going back to one of their first slot games and updating it for the new players of today.

The company has relaunched Victorious, one of the first mobile-centric titles originally published in 2012. The newly relaunched slot is now called Victorious MAX.

The MAX in the title stands for maximum volatility, which is a feature that lets punters switch the volatility of the game between normal and MAX increasing the potential win from x1500 to x7000 the original bet.

About the Company

NetEnt is an iGaming pioneer and has been innovating and producing high-quality titles for 20 years. They have over 1000 employees worldwide who make the cutting-edge platform to deliver flexible casino solutions.

Source: “NetEnt launches the Network Branded Casino – a new offering for Live Casino”NetEnt. October 7, 2019.

By Nikola Djordjevic