Play'n GO and Hard Rock Digital Unveil New Venture in NJ

Play'n GO, a renowned name in the online casino world, has recently broadened its horizons by forming a new partnership with Hard Rock Digital. This strategic alliance allows Play'n GO to penetrate the New Jersey online casino market via the Hard Rock Bet platform. Global audiences recognize the Hard Rock brand for its entertainment excellence, making this collaboration poised to offer New Jersey players a rich array of Play'n GO's popular games like Piggy Blitz, Book of Dead, and Rise of Olympus 100. The partnership is designed not only to fortify Play'n GO's footprint in the U.S. but also to elevate the gaming experience for Hard Rock Bet users.

Strategic Importance for U.S. Expansion

Magnus Olsson, serving as the Chief Commercial Officer at Play'n GO, highlighted the importance of this partnership for their growth aspirations in the U.S. market. Olsson remarked, "We’re excited to expand our US portfolio with a new operator partnership, and teaming up with a renowned brand like Hard Rock Digital is a significant achievement for us." He stressed that New Jersey is a vital component of Play'n GO's U.S. strategy, expressing enthusiasm about the opportunity to bring celebrated game content to Hard Rock Bet's player base. For Play'n GO, this union is not merely a business alignment; it is a step towards their goal of becoming a leading player in all regulated gaming markets worldwide. Olsson added, "We believe this partnership will be highly beneficial for both Hard Rock Digital and Play’n GO, and we anticipate many shared successes in the coming months and years." His comments underline how the collaboration with Hard Rock Digital fits seamlessly into Play'n GO's mission to secure strong partnerships in regulated markets.

Hard Rock Bet's Expansive Platform and Future Goals

Grant Williams, Senior Vice President of Casino at Hard Rock Digital, echoed the excitement of joining forces with Play'n GO, stating, "We’re excited to roll with Play’n GO and add its entertaining titles to the over 2,000 games on our top-rated platform in New Jersey." Hard Rock Digital has made considerable investments to enhance the online casino experience, featuring refined personalization, robust rewards systems, and one of the industry's most complete game libraries to ensure Hard Rock Bet remains at the forefront of online gaming. Williams further emphasized that Hard Rock Bet strives for an enjoyable, seamless gaming experience—a dedication reflected in its high ratings, with 4.9 stars on the App Store and 4.8 stars on Google Play, marking it as a premier real-money gaming app.

Beyond New Jersey and Future Prospects

Hard Rock Bet extends beyond New Jersey, operating a sports-only platform across several states, including Arizona, Florida, Illinois, Indiana, Ohio, Tennessee, and Virginia. The platform is easily accessible, available for download on smartphones via iOS and Android, as well as on desktop through HardRock.bet. Recently, Hard Rock Bet launched its "Roll With Us" fall campaign to invite a broader audience to experience its varied game offerings. This initiative, paired with Play'n GO's acclaimed games, underscores Hard Rock Digital's commitment to staying ahead in the dynamic online gaming sector by constantly advancing its platform. With this partnership, Hard Rock Bet aims to deliver an enriched gaming experience to its New Jersey patrons, bolstering its status as a foremost player in online entertainment. This alliance signifies a crucial step for Play'n GO in amplifying its presence within the U.S. market and sustaining its reputation as a key provider of captivating casino content. The collaboration between Play'n GO and Hard Rock Digital not only extends Play'n GO's influence in the United States but also boosts Hard Rock Bet's game offerings, affirming its pledge to offer an outstanding gaming experience. By introducing popular Play'n GO titles to Hard Rock Bet users in New Jersey, both firms are strategically positioned to achieve substantial growth and triumph in the competitive online casino market. Source: "Play’n GO announces New Jersey partnership with leading operator Hard Rock Digital", playngo.com, November 04, 2024. By GamesAndCasino