BGaming's Strategic Expansion in Brazil

BGaming has significantly bolstered its presence in the Brazilian market by forging a strategic partnership with Pixbet, a leading online sports betting and casino operator in the country. This collaboration marks a pivotal step for BGaming, integrating its portfolio of innovative games into Pixbet's platform, thereby offering Brazilian players access to premium iGaming content. This move not only enhances Pixbet's gaming offerings but also positions BGaming as a key player in Brazil's burgeoning iGaming sector.

Details of the BGaming and Pixbet Partnership

Under the terms of the agreement, Pixbet's users will now have full access to BGaming's extensive game library, which includes popular titles such as Snoop Dogg Dollars, Aztec Clusters, and Fruit Million, along with upcoming releases. This strategic expansion is designed to enrich Pixbet's offerings and solidify BGaming's status as a leading content provider in Brazil's rapidly expanding iGaming market.

This partnership represents a major milestone for BGaming, which has recently received licensing approval to enter the South American market. Given Pixbet's dominant position as Brazil's largest sports betting platform, this alliance ensures that BGaming's games will reach a wide audience.

Paulina Hovar, Sales Manager at BGaming, highlighted the significance of this deal, stating: "Expanding our presence in Brazil is a key priority, and we aim to strengthen our position by working with top-tier operators in the region. By partnering with a leading company like Pixbet, we are ensuring as many players have access to our products as possible. Pixbet is a major player in Brazil, and this partnership is a huge opportunity to make significant waves. We are beyond excited to see how Pixbet players react to our games."

Pixbet's CEO, Ernildo Junior de Farias Santos, also expressed enthusiasm about the collaboration, saying: "At Pixbet, we are always seeking innovative and high-quality content to enhance our players' gaming experience. BGaming has already made an impact in Brazil, and we are excited to expand our offering with its creative and dynamic portfolio. This partnership will allow us to provide our players with even more thrilling gaming options, and we look forward to seeing how they engage with BGaming's top-tier content."

BGaming's CSR Initiatives in Brazil

In addition to its commercial expansion, BGaming is committed to social responsibility in Brazil, demonstrated by its collaboration with São Paulo's A7MA Art Institute on a CSR-driven creative project. This initiative supports local artists and promotes cultural integration, reflecting BGaming's dedication to community engagement and social responsibility.

This project builds on last year's charity initiative with A7MA and has now expanded into a broader artistic collaboration. As part of BGaming's "When Art Meets Gaming" campaign, two A7MA artists will create a unique artwork featuring Elvis Frog in Vegas, which will be showcased at BGaming's stand (N80) at BiS SiGMA Americas.

Moreover, a custom graffiti design inspired by Brazil's vibrant culture will be a prominent visual feature at BGaming's event presence. Four A7MA artists have contributed exclusive artwork, which will be displayed on gift posters and postcards for BGaming's clients and exhibition attendees.

Beyond the exhibition, BGaming is sponsoring an art showcase at the A7MA Gallery, scheduled from March 22 to April 17. This initiative not only provides vital exposure and financial support for emerging artists in São Paulo but also underscores their importance as educators and cultural contributors.

With a landmark partnership with Pixbet and an impactful CSR project, BGaming is deepening its roots in Brazil, merging iGaming innovation with cultural and social initiatives.

Source: BGaming Expands into Brazil with Pixbet Partnership, BGaming, March 17, 2025. By GamesAndCasino