BetMGM Introduces Exclusive Elvis Presley Slot Franchise

BetMGM, a prominent name in the online casino industry, has entered into an exciting partnership with Octoplay, signing a deal that secures exclusive rights to create and distribute Elvis Presley-themed slot games. This strategic move marks a significant addition to BetMGM’s already diverse casino offerings across the United States and Canada. The highly anticipated release of these slot games aims to capture the allure and charisma of the iconic Elvis Presley, widely known as the "King of Rock and Roll."

The inaugural game under this new partnership is titled "Elvis Presley: Viva Las Records" and has already made its debut in New Jersey, Michigan, and Ontario. As the rollout continues, BetMGM plans to extend availability to all jurisdictions where its online casino operates, thus reaching a broader audience of slot enthusiasts. Fans eager for more can look forward to the release of a second Elvis-themed game set for the summer of 2026.

Unique Features of the New Elvis Slot

The Elvis-themed slot, designed by Octoplay, utilizes a classic 5×3 reel setup and is packed with engaging features that are likely to electrify players. A standout feature is the Hold & Win bonus option, complemented by five different jackpot tiers. These tiers offer players the chance to win exciting prizes that can soar to 2,500 times the original stake. The slot is visually enriched with imagery representing various iconic stages of Elvis Presley’s career, offering a true homage to his legacy.

Underpinning the game’s development is Octoplay’s strategic acquisition of rights to use Elvis Presley’s intellectual property, including name and likeness rights. This exclusive collaboration heralds a promising start for the two companies, as they introduce a game that celebrates the spirit of Elvis, enhancing BetMGM’s reputation as a leading provider in online casino entertainment.

Oliver Bartlett, BetMGM’s Senior Vice President of Gaming, remarked, "Elvis Presley helped shape the entertainment industry in Las Vegas, a city whose DNA runs through everything we do at BetMGM. Bringing the King’s legacy to BetMGM through our partnership with Octoplay allows us to honor that history in a new way and capture the charisma of a larger-than-life legend. These slots are a celebration of an icon and reinforce BetMGM Casino as a premier online casino and a true powerhouse of entertainment."

Strategic Growth and Market Impact

The introduction of the Elvis Presley slots is part of BetMGM's broader strategy to expand its branded content offerings, solidifying its status as a leader within the online gaming industry. With a library of over 7,000 games, BetMGM also manages a robust progressive jackpot network that connects over 25 linked games. Players participating across the platform not only enjoy immersive gameplay but also earn rewards that contribute towards MGM Resorts’ loyalty programs.

Octoplay's CEO, Ralitsa Georgieva, shared insights into their strategy, noting, "Elvis Presley’s cultural reach is unmatched, and Viva Las Records delivered strong results from day one because we built an experience that truly captures the energy and showmanship the King was known for. This exclusive collaboration with BetMGM validates our approach to premium branded content and lays the foundation for Octoplay’s accelerated growth across North America."

The timing of these game launches coincides with a period of robust jackpot activity for BetMGM in 2025, highlighting impressive payouts amounting to $122.1 million to players. Among these, Michigan led with $42.6 million in jackpots, followed by substantial payouts in Pennsylvania, New Jersey, Ontario, and West Virginia. This financial success underscores BetMGM’s role in transforming player experiences into memorable events, especially with past collaborations that included themes from the Wizard of Oz and popular game show The Price is Right.

Visit BetMGM.com for Terms and Conditions. 21+ years of age or older to wager. MI, NJ, PA, or WV only. Excludes Michigan Disassociated Persons. All promotions are subject to qualification and eligibility requirements. Rewards issued as non-withdrawable site credit, unless otherwise provided in the applicable Terms. Please Gamble Responsibly. Gambling Problem? 1-800-270-7117 for confidential help (MI), 1-800-GAMBLER (NJ, PA, & WV). Source: “BetMGM partners Octoplay for exclusive Elvis Presley-branded slots”, gamingintelligence.com, April 15, 2026 By GamesAndCasino