• Pragmatic Play Signs GVC Distribution Deal

    28 August 2017

    Newspaper

    Distribution deals are an extremely important part of today's online casino industry, and the new signing between GVC and Pragmatic Play is a good example. The latter will have more than 80 of their online slots released on a number of GVC's top brands over the next several weeks as a part of an initial roll-out.

    Which Brands Are Included?

    Some of the biggest names in the industry will be getting these games as a result of this deal. This includes brands like PartyCasino and bwin. Other GVC brands like Gamebookers will also be included in the initial release, but other brands could be tied into that later on. An important part of this deal from GVC's standpoint is that Pragmatic Play has an aggressive release schedule, and that means new games coming out on a regular basis that would add fresh content to their brands at a quick pace.

    Online Slot Releases

    As we mentioned above, over 80 slots will be released in the initial deal, and they all use HTML5 as their platform. This is a critical part of the deal because HTML5 slots are relatively easy to move over to different platforms, and that allows content distribution agreements like this one to be made more freely. The industry as a whole has been switching over to this platform for the most part with the slow death of Flash, but not everyone has switched over yet, and that shows a major weakness in their ability to expand with deals like this one.

    Pragmatic Play in 2017

    There's no way to overstate how important this deal is for Pragmatic Play and how much progress it shows since they rebranded and had new leadership several years ago. They've had lots of great releases over the past few years as well, and they've built up a much better reputation for themselves than what they had in the past under the Topgame banner.

    On GVC's side, they've been involved in one way or another in some of the biggest business deals in the online gambling industry in the past few years, and that shows that they must really take Pragmatic Play seriously to put this much faith in them and their product.

    Sources

    Press Release, GVC Pens Pragmatic Play Deal squareintheair.com, August 21, 2017


    Related News

    • 22 May 2019

      Pragmatic Play Signs Partnership Deal with Interwetten to Integrate Live Casino Offering

      One of the most popular content suppliers with a multi-product catalog, Pragmatic Play, entered a successful alignment with Interwetten. Under the terms of the agreement, Interwetten consumers will have access to… …Pragmatic’s Live Casino Games. The studio used the latest technology and innovative design to upgrade the experience to another level. This addition stands good chances of bringing an even wider spectrum of consumers. Great Milestone for Pragmatic:

      Read full article
    • 29 January 2019

      Pragmatic Play Showing Live Dealer Games at ICE Totally Gaming

      One of the more interesting sectors or sub-genres of the online casino world is that of the live dealer games. These games allow individuals to play with a real dealer in real-time games for some of the most popular table games ever offered. Pragmatic Play has announced that they are unveiling their own selection of games in this genre at the ICE Totally Gaming event from February 5 through February 7, 2018. Making Their Debut

      Read full article
    • 09 October 2018

      Pragmatic Play and PokerStars Casino Strike a Significant Deal

      Pragmatic Play, one of the foremost providers of online video slots, has recently signed a deal with PokerStars Casino, which is one of the most widely recognized names in the industry. This new deal comes on the heels of several other partnership deals with major operators across Europe. Specifics of the Partnership Deal

      Read full article