Oryx Gaming Expands its Reach Across Balkan Market

Oryx Gaming has improved its position in the Serbian market, as they become a partner of MerkurXtip. According to the deal, the operator gained to the Oryx Hub platform, which has over 10,000 games from over a hundred vendors, as well as content from RGS partners such as Gamomat, Arcadem, Givme Games, CandleBets, Kalamba Games, Golden Hero, Peter & Sons. The provider has access to the group's data platform to analyze performance, marketing campaigns, and provide player interaction tools such as extra spins, tournaments, leaderboards, achievements that have been created to increase retention and engage players more. This latest deal follows a series of partnerships signed by Oryx in the marketplace with companies such a Mozzart Bet, Limp, Balkan Bet, Meridian Bet, Maxbet, Top Bet and Admiral Bet. Oryx further announced that the regulated online gambling market in Serbia is growing rapidly.

Media Comments

Matevž Mazij, Managing Director of ORYX Gaming, said: “Taking our products live with yet another operator partner in Serbia is a great testament to the success and popularity of our content in the country. We are going from strength to strength in the market and through this deal with MerkurXtip we will further bolster our existence in Serbia and extend the reach of our premium products.”

Nenad Aleksic, Head of IT at MerkurXtip, added: “By partnering with ORYX we are now able to offer our customers a substantial library of top-notch gaming content via a single integration. ORYX’s gaming content has gained a strong following in Serbia and beyond and we are thrilled to have added it to our online casino and enhance our offering.”

About the Provider

Oryx Gaming was established in 2010 as an online casino provider that delivers mobile and desktop gaming solutions, as well as critical solutions with value-added services and tools for providers, to improve and maximize their presence in the competitive market. Its portfolio includes different online casino solutions such as video poker, jackpots, table games and video slots. Its platform offers support for multiple languages and currencies, and its games are fully optimized for all types of users of platforms like Android and iOS. They operate under licenses in Serbia, Croatia, Spain, Romania, Germany, Malta, Sweden, Slovenia, Colombia, Czech Republic and Estonia.

Source: “ORYX Gaming becomes MerkurXtip’s exclusive aggregator partner in Serbia”. ORYX Gaming. February 4, 2021.

By Ivan Stefanovic