NYX Starts GeoComply Partnership for Indoor Mobile
It's no secret to anyone who has been paying attention that the mobile side of the gambling world has been expanding rapidly for several years. While many people tend to focus on the impact for mobile online casinos, one area that has been impacted in a major way is mobile access for land-based casinos. A new deal between GeoComply and NYX has created a very strong solution for companies looking to add this as an option.
Indoor Mobile Solutions
The basic idea behind having indoor mobile gambling solutions is that it gives players a chance to walk around a property enjoying games on their mobile devices without having to worry about going to an actual machine. This gives players a larger selection of games available at a larger selection of locations within a physical facility. This pairing between NYX and GeoComply will help to bring players the NYX DGS platform (complete with lots of games) with the anti-fraud and extremely accurate geolocation tools that GeoComply has available.
Geolocation is so important for these types of mobile slots and other games because of regulatory requirements. Players are only supposed to be able to access the games within the bounds of the property that they are being played through in many jurisdictions, for example, and the pairing between this games provider and this geolocation provider creates the perfect all-in-one solution for land-based casinos, sportsbooks, racetracks and other locations.
About GeoComply and NYX
The NYX Gaming Group is known for producing a number of high-quality games and for also owning titles from other companies they have purchased, including NextGen. They are a big deal because they offer such a wide range of gaming solutions like scratch cards, bingo, table games, slots, poker and lots more.
GeoComply, on the other hand offers up the technical back-end that allows the casino to place individuals within just a few meters of their actual location. We mentioned above how critical this is for regulatory requirements, but it also allows casinos to do specials like having certain games or promotions available for players who are on specific parts of the property. The flexibility this provides is pretty outstanding, and it's one part of a great overall solution.
Sources
NYX Gaming Group, NYX Partners With GeoComply for Total Indoor Mobile Gaming Solution, nyxgaminggroup.com, September 20, 2016
By Jesse Eddleman