• A Big 888 and William Hill Merger Could Be Coming

    06 January 2016

    Mergers

    The online gambling industry has seen a lot of activity in the past year when it comes to major mergers and acquisitions. There have been lots of takeovers, purchases, buyouts and mergers that have completely changed the face of the industry and where the top companies rank relative to each other. One of the big mergers everyone has been expecting is one between 888 and William Hill, and it'll be interesting to see if it happens.

    Record-Setting Deals

    In 2015, the total amount of value in big deals like this reached around $12.9 billion. This is more than twice what it was in 2014, and it's the highest by far in the past ten years. The key here is that the face of the industry is changing, and a big part of that change is a difference in how regulation works. Before, there wasn't much regulation to hear of. However, in areas like Europe and Asia, individual countries have been regulating the industry themselves and working towards creating standards that are monitored by government entities.

    The end result is that it's easier for companies to buy up other businesses that already have licenses in many areas than to apply for their own licenses and wait it out. In this way, a company like William Hill could benefit in a major way by buying up smaller companies in strategic ways. However, they could also benefit by merging with another large company like 888 Holdings since they would both benefit by being able to share each other's combined licensing "space" in geographical terms.

    Will It Actually Happen?

    The larger levels of taxes from these regulatory bodies also provides an incentive for companies to scale because they're dealing with lower profit margins. For two companies like 888 and William Hill to come together would put them both in a situation to be better positioned in today's environment. The chances of these companies combining are fair because of this, and it would be just another example of huge companies combining (like Paddy Power and Betfair in 2015) as a necessity for increased profits. It'll be interesting to see if 888 and William Hill do combine, but no one will be surprised if they do since they have been in talks about it before.

    Related News

    • 22 May 2017

      Ex-William Hill Executive Richard Walsh Joins Coingaming

      Coingaming has added an important person to an important post in a move that will definitely be for the betterment of the company. Richard Walsh, a former executive for William Hill, has joined on as the new Coingaming Group managing director. He will be over the entire group, and he will be reporting to their CEO Tim Heath from what is obviously a very important position. The Significance of This Role The importance of this role cannot be overstated.

      Read full article
    • 13 February 2017

      Yggdrasil Inks New William Hill Deal

      Getting content distribution deals is a very important part of any online casino software company's overall strategy. Getting deals like this with some of the biggest names in the history of the industry, however, is something else entirely. This is exactly the situation that Yggdrasil Gaming finds itself in after a new deal has been announced with William Hill, a company with over seven decades of experience in the gambling world. What's Included in This Deal

      Read full article
    • 29 October 2016

      No Merger for Amaya and William Hill

      Over the past several months, we have heard everything from rumors to press releases about talks involving a potential merger between the Amaya Gaming Group and William Hill. These two entities combining would result in the largest online gambling company in the world. However, talks have come to a halt after William Hill's shareholders showed little interest. Huge Problems on Both Sides

      Read full article