SimplePlay has recently unveiled a strategic partnership with Timeless Tech, a notable entity in the realm of game aggregation. This move signifies an important milestone in SimplePlay's ambitions for international growth. Through this collaboration, SimplePlay's expansive catalogue of high-quality games will be embedded into the Timeless Tech platform, facilitating wider access and stronger market penetration across pivotal regions. By embracing this partnership, SimplePlay is poised to amplify its presence in the global gaming arena.
Elevating Market Presence Through Strong Synergies
The partnership strategically utilizes Timeless Tech’s Game Aggregator API to enhance SimplePlay's offering, which includes a diverse array of gaming options such as slots, crash games, table games, and fishing games. The inclusion of these games into Timeless Tech’s platform not only broadens availability for gaming operators worldwide but also reinforces SimplePlay’s image as a provider of comprehensive gaming solutions. Nicola Cainero from Timeless Tech remarked on this synergy: “We’re delighted to welcome SimplePlay to our aggregator – a provider that represents creativity, reliability, and depth. Their combination of slots, crash, table, and fishing games perfectly complements our goal to deliver diverse, high-performing content to operators worldwide. This partnership highlights what Timeless Tech stands for: building meaningful alliances that empower growth, quality, and innovation.”
This strategic alliance enhances distribution capabilities and simplifies operators’ access to SimplePlay’s diverse gaming content through the integrated Timeless Tech platform. This integration merges technical prowess with premium game offerings, allowing players to relish a robust mix of entertainment options across various markets seamlessly, thereby enhancing operational efficiencies and simplifying processes for providers and audiences alike.
Prospecting Growth and Industry Impact
Osman Walker, the Chief Strategy Officer at SimplePlay, emphasized the agreement's benefits: “The new partnership with Timeless Tech is definitely a win-win agreement that fosters mutual growth for both sides. We look forward to bringing our premium gaming content to even more operators and players through Timeless Tech’s extensive network.” This partnership serves as a significant advancement for both entities, unlocking access to burgeoning markets like Europe and Latin America, where the online gaming sector is thriving. Through this partnership, operators are endowed with a reliable suite of games crafted to heighten player engagement and retention.
Anticipated to fuel long-term innovation, this collaboration lays the groundwork for future opportunities in content expansion and localized solutions, ultimately enriching gaming experiences for players globally. This announcement follows SimplePlay being shortlisted for the prestigious “Best Slot Game Provider 2025” at the SiGMA South Asia Awards. This recognition further solidifies SimplePlay’s standing as a pioneer in innovation and excellence within the gaming industry.
By fusing SimplePlay’s extensive game portfolio with Timeless Tech’s robust aggregation framework, both companies are positioned to present high-performing, captivating content to a worldwide audience. This collaboration not only propels their growth trajectory but also sets new industry standards for cooperative ventures designed to enhance operator offerings and elevate player experience on a global scale.
Source:
“SimplePlay Announces Strategic Partnership with Timeless Tech”, simpleplay.com, November 25, 2025
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