Soft2Bet's Triple Triumph at 2025 European Finance ESG Awards

Soft2Bet has been celebrated for its outstanding contributions to the iGaming sector at the 2025 edition of The European – Global Banking & Finance / Sustainability & ESG Awards. The company was awarded three significant accolades that underscore its leadership in innovation, responsible gaming, and customer service. These awards reaffirm Soft2Bet's position as a pioneering, dependable, and future-oriented provider within the highly regulated markets of the iGaming industry.

Celebrating Excellence in Technology and Ethics

The awards bestowed upon Soft2Bet include the Pioneering Visionary in the iGaming Industry 2025, which acknowledges its development of next-generation gaming technologies, industry growth initiatives, and strict adherence to international financial standards. Another accolade, the Outstanding Customer Support in iGaming 2025, celebrates Soft2Bet's dedication to providing a localized, multilingual, and technologically advanced player experience. Lastly, the Innovation Leader in Responsible Gaming and Sustainability 2025 award recognizes Soft2Bet's forefront position in compliance, sustainability, and the development of cutting-edge responsible gaming tools. These honors reflect the company's commitment to both operational excellence and ethical standards, including a robust approach to Anti-Money Laundering (AML) and sustainable business practices.

Compliance, Innovation, and Global Expansion

Operating under 19 licenses across 12 jurisdictions, Soft2Bet has solidified its reputation as a trustworthy and compliant partner in the iGaming space. Its proprietary data-driven technology supports a range of popular platforms and products, notably the Motivational Engineering Gaming Application (MEGA)—a tool designed for player retention and engagement across Soft2Bet's brands. The company's commitment to financial integrity is evident through its advanced transaction monitoring systems, real-time risk assessment tools, and a solid AML framework, ensuring transparency and security across all operations. This proactive approach not only safeguards Soft2Bet's ecosystem but also fosters trust with regulators and financial institutions. Max Portelli, Chief Financial Officer at Soft2Bet, stated, "We are honoured to receive this recognition from across industries, which reflects our relentless DNA of innovation, our customer-first approach, and our commitment to responsible gaming. This inspires us to continue delivering data-driven, customised solutions for players and partners." Soft2Bet distinguishes itself in competitive markets such as Sweden, Denmark, Spain, Romania, Greece, and Ontario (Canada) through AI-powered personalization, enhanced security measures, and rigorous compliance protocols. The company has set new standards for responsible gaming with its suite of advanced protection tools. Soft2Bet's dedication to sustainability is integral to its core strategy, with environmental and ethical considerations guiding long-term planning. Its ESG practices aim to create enduring value for players, operators, and the broader industry and community stakeholders. Looking beyond its current European presence, Soft2Bet is planning to expand into North American markets, including New Jersey. The recognition from The European's awards enhances its global reputation, positioning Soft2Bet as a reliable partner for those seeking technological innovation and forward-thinking iGaming solutions. As the industry continues to evolve, Soft2Bet's focus on compliance, personalization, and sustainability ensures it remains at the forefront of the modern iGaming landscape, balancing profitability with player protection. Source: Soft2Bet wins big at 2025 European Finance ESG Awards, soft2bet.com, April 24, 2025. By GamesAndCasino