Playson's Brazilian Growth Through Salsa Technology Partnership

Playson, a distinguished entity in the iGaming content domain, has forged a key alliance with Salsa Technology—a leading name in game aggregation—to significantly broaden its market presence within Brazil. This strategic partnership enables Playson's extensive portfolio of beloved games to be available to Brazilian operators through Salsa Gator, Salsa Technology’s advanced aggregation platform. By employing direct integration with Salsa Gator, Playson’s game library, including highlights from its popular Hold and Win series like Coin Strike 2, Diamonds Power, and Energy Coins, will now enjoy enhanced accessibility among Brazilian operators. This partnership marks a pivotal chapter in Playson's ongoing strategy to assert its footprint in Latin America, a region where the company is witnessing sustained growth momentum. Following the approval earlier this year by Brazil’s Secretariat of Prizes and Bets (SPA), Playson has witnessed a favorable reception among local players, making this collaboration a logical step in capitalizing on localized game content and mobile-first designs. Cristhian Zito, leading the LatAm Squad at Playson, remarked on the partnership's potential: "Salsa Technology is the ideal partner to further drive our growth in the Brazilian iGaming market. We have been impressed by how much local players in Brazil have enjoyed our games since we entered the market earlier this year. Through Salsa Gator, we look forward to reaching even more players in the country with titles that cater perfectly to their tastes."

Salsa Technology Boosts Portfolio with Playson’s Dynamic Offerings

Founded in 2012, Salsa Technology stands out as a formidable aggregator within the Latin American region. Offering operators access to an impressive suite of over 19,000 games sourced from more than 110 providers, all through a seamless integration process, Salsa Gator ensures a rich variety of high-grade entertainment options. Playson's offerings, renowned for their engaging mechanics, vibrant visuals, and broad global appeal, align well with Salsa’s robust and expanding content library. Eliane Nunes, Chief Gaming Officer at Salsa Technology, underscored the addition's significance: "Playson combines creativity, technology and consistency in delivering exceptional games. Its addition to Salsa Gator reinforces our commitment to offering operators diverse content with strong commercial appeal in multiple markets."

Unveiling New Features: Playson’s Rockin’ Joker

In other relevant advancements, Playson has recently launched Rockin' Joker: Hold and Win, the latest energetic entry from its cherished Joker series. This new release marks the introduction of Playson's novel Nudge feature, designed to elevate player engagement by altering reel positions when Bonus Symbols narrowly miss activating. This mechanism allows reels to shift up or down across three slots, heightening the chance of engaging the Bonus Game or Collect feature. The Bonus Game can be triggered by placing at least one Bonus symbol on every reel. During this particular phase, players encounter only Bonus, Collect, and Joker’s Multiplier symbols, with the Joker Multiplier potentially boosting returns up to 10 times when paired with Bonus symbols. The Collect Feature activates when flaming collect symbols appear alongside Bonus icons in the base game, aggregating all Bonuses on the spin. Additionally, players might encounter the Pile of Gold feature, which injects required symbols to initiate the Bonus Game. The ultimate aim for jackpot seekers within Rockin’ Joker includes securing one of four fixed prizes — Mini, Minor, Major, and Grand — with potential top rewards reaching 1,000 times the placed wager. Source: “Playson pens deal with Salsa Technology to fuel Brazilian expansion”, playson.com, August 25, 2025 By GamesAndCasino