Groove Technologies has widened its entertainment network through a strategic distribution arrangement with InOut Games, a rising star in the gaming industry known for its viral success, Chicken Road. The recently unveiled partnership integrates InOut Games' creative offerings into Groove's expansive content ecosystem, providing Groove's global operator network seamless access to one of the industry's most talked-about new developers.
This alliance marks a pivotal time for InOut Games as they debut their inaugural slot game, Chicken Royal. Drawing on the global popularity of their crash game, Chicken Road, the new slot presents fans with a richer, more complex environment designed to attract traditional slot players while engaging those captivated by the original game's concept. Chicken Royal signifies a significant step for InOut Games, highlighting their progression towards a diversified, multi-genre gaming portfolio.
By incorporating InOut Games, Groove enhances its already vast catalogue, which includes games from over 150 esteemed providers. Groove's technologically advanced platform offers operators a streamlined API integration that allows immediate access to this extensive library renowned for its fast-paced gameplay, innovative designs, and significant potential for player engagement. This collaboration underscores Groove's ongoing mission to identify and promote entertainment innovations that are poised to set new standards for player experiences.
Strategic Vision Synched for Mutual Growth
Rachel Tourgeman, the Head of Partnerships at Groove, stresses the significance of integrating forward-thinking creators into their network, stating, "Our mission is to keep our partners on the cutting edge, and InOut Games represents exactly the kind of innovative talent that moves the needle. This partnership isn't just about adding games; it's about injecting our ecosystem with a unique energy that drives retention and revenue."
Groove's enterprise-level platform, equipped with advanced analytics and sophisticated engagement tools, ensures robust visibility and performance metrics for newly launched titles. This infrastructure is expected to support the swift international expansion of InOut Games' enhanced suite of games, reaching new global markets.
Vladislav Snak, CEO of InOut Games, expressed his optimism about the partnership's growth potential, "We are confident this partnership will catapult us to an entirely new level of distribution. Groove’s reach and technological prowess are the perfect accelerants for our growth as we roll out our expanded portfolio." This sentiment is echoed by Groove’s Co-Founder and COO Yahale Meltzer, who highlighted the alignment of this partnership with Groove's business philosophy, "The 'In' and 'Out' of success in this industry is having the right content with the right partners. With InOut Games, we're not just bringing a studio in; we're helping to phase out the ordinary. Their bold transition into slots is a game-changer, and through our platform, that change will resonate across the entire operator landscape."
Enhancing the iGaming Experience with Creative Synergy
This collaboration between Groove Technologies and InOut Games is crafted to offer a fresh surge of impactful entertainment while bolstering the innovative dynamism within the iGaming sector. With Groove's far-reaching technological capabilities and InOut Games' creative ingenuity, this partnership is poised to redefine player engagement and satisfaction.
Together, the companies are committed to delivering a pioneering wave of entertainment options that not only strengthen their individual portfolios but also elevate the standard for interactive gaming experiences globally. This strategic alliance is expected to push boundaries and drive the next evolution of entertainment that captivates players and creates lasting impressions in the competitive gaming market.
Source:
“In, Out, Shake It All About: Groove Technologies and InOut Games Partner to Rattle the iGaming Cage”, Press Release, November 2025]
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GamesAndCasino