Chipstars Unveils Personalized Bonus Promotion

Chipstars has rolled out an innovative approach to casino bonuses, moving away from the conventional one-size-fits-all promotions. The new initiative, called "Build Your Bonus," started off in January with the express intention of allowing players to design their rewards. This tailored reward system invites players to specify their preferences, which Chipstars then shapes into a personalized bonus offer, all while retaining control over the final terms to ensure fairness and sustainability. This promotion introduces a dynamic approach where players can opt between a percentage match, say for free spins, or a simple cash-style bonus. After making their choice, users fill out a quick questionnaire related to their gaming preferences, enabling the platform to create a customized offer that suits their choices.

Temporary Implementation and Customization Process

At the moment, the Build Your Bonus feature is accessible via a Google Form, a temporary measure while Chipstars works on fully integrating this feature into their primary platform. Despite this, the feature exemplifies a shift to personalized, rather than shared, bonus creation. Users begin the process by choosing the bonus type they are interested in, detailing their play preferences, and submitting a request. Each submission receives individualized attention, with Chipstars balancing requested values against compliance requirements to ensure the bonus formats are adhered to. The company elaborated on this feature by stating: "The idea is to move away from one-size-fits-all promotions and give players more control, while we balance the final conditions to keep everything fair and playable." The essence of the plan is to empower players with choice, yet the terms outlining eligibility and conditions remain unchanged.

Player Guidelines and Safeguards

Anyone wishing to benefit from the 'Build Your Bonus' feature needs to place at least one real-money bet during the promotional period to qualify. Players are restricted to one bonus request submission, and each bonus demands a qualifying deposit. Chipstars may offer an alternative should a request misalign with platform regulations, to maintain a feasible and balanced outcome. Crucially, any variances requested in currencies must align with EUR as the base, although small adjustments might occur owing to exchange rate differences. Importantly, submitting a bonus request doesn't automatically activate it; once processed, players receive a unique bonus code, valid for seven days and immune from modifications. Various safeguards ensure fairness, including conditions for combined bonus requests and eligibility parameters to prevent abuse, spam, and automation issues. Chipstars summarizes their vision as: "You make the choices. Chipstars turns them into a tailored offer." Thus, as an early-stage deployment, further enhancements are anticipated as integration continues. Source: Chipstars Rolls Out 'Build Your Bonus' Promotion [https://lcb.org/news/chipstars-rolls-out-build-your-bonus-promotion] By GamesAndCasino