Growth strategy is one of the most important parts of an online casino's business plan. Without consistent growth, a site's player base will slowly fall, and they will eventually fall completely out of favor since the competition is always trying to get a leg up. A failure to keep up with the curve means you die out quickly in this industry, but that's not something that the new Rizk Casino is going to have to worry about any time soon after they've entered the UK market.
Rizk Casino (read more) has only been around for less than two months after having opened for business in January of this year. Now they have entered the United Kingdom, and with licenses in Malta and Curacao, they are white-listed to enter into the UK with no problem. Right now the United Kingdom is one of the toughest jurisdictions out there because of the stiff competition and strict rules for operating there, but this online casino seems up to the challenge.
In the weeks that this site has been around, they have seen a lot of growth in a short amount of time in Europe. A big part of this is the fact that they use an innovative super hero theme that allows you to level up and receive regular goodies on their Wheel of Rizk. This is an approach that ties social elements into the situation, much like "achievement" systems in video games, something that's been proven to bring more people together for longer playing sessions.
This growth is looking like it's going to continue. They have a new offer for their UK players that allows new accounts to get a 200 percent match worth up to GBP 100 on their initial deposit as long as the player stays away from Neteller and Skrill. You also get a free spin on the Wheel of Rizk, which can award prizes like 10 free turns on a favorite slot or GBP 25 with no wagering requirements. Because all of the winnings you get from the Wheel of Rizk have no play-through requirements or other attachments of this type, players are being drawn to it from all over as a welcomed breath of fresh air from the red tape-heavy promotions that you typically find in the industry.