Leading online and mobile casino provider, iSoftBet, has announced plans to enter the newly regulated Swiss iGaming market.
The jurisdiction opened doors to licensed gambling operators on July 1st.
Switzerland has recently decided to block all foreign-based online casino and betting sites. However, at the same time, the state is also allowing Swiss companies to offer online gambling for the first time.
One of the goals of the new law is to help combat gambling addiction which is said to cost the small nation over half a billion francs a year. The law will also allow the Swiss government to collect tax online gambling activities.
Going Live from the 1st of July:
The developer also has a vast catalog of proprietary and licensed games which may become available to punters in Switzerland very soon.
The country will be the 16th market opening for the developer who already offers its products in the UK, Spain, Belgium, Portugal, Alderney, Romania, Lithuania, Latvia, Estonia, and others.
Michael Probert, Chief Commercial Officer at iSoftBet, said:
“We’ve had a phenomenal 12 months with a host of leading brands working with us in newly regulated markets due to the quality and breadth of our proprietary and third-party content, and the speed and efficiency with which we help operators launch in new territories. We’re very excited with the potential of the Swiss market and what the future holds as iSoftBet continues to go from strength-to-strength.”
To which Mark Halstead, Compliance Manager at iSoftBet, added: “This is another landmark moment for the business showing how ahead of the curve we are in entering the latest regulated and regulating markets with the biggest brands. We’re looking forward to launching and showcasing our content in Switzerland.”
Shoring Up the GAP:
The move into the Swiss market comes very recently after the company acquired rights to integrate the popular developer, Playzido’s premium offerings into its cutting-edge Game Aggregation Platform.
This partnership will see some of the brand’s most iconic games such as the Deal or No Deal series and Oliver Twist be made available to a growing number of operators who use its platform.
The company serves as a premium online and mobile casino software games supplier, providing content to some of the world’s leading operators. They offer a tailor-made approach that helps fulfill the needs of their operator partners.
With a wide range of proprietary video slots, table games, and exclusive branded games from some of the world’s largest TV and movie production companies such as 24 and Paranormal Activity, iSoftBet’s games are built on the latest HTML5 technology allow easy access from desktop and mobile.
“iSoftBet makes Swiss market debut”, Calvin Ayre. June 28, 2019.
Narayan, Niji. “Switzerland to Block Foreign-based Gambling Sites”, European Gaming. June 26, 2019.
“iSoftBet welcomes Playzido to GAP platform”, iSoftBet. June 17, 2019.