• Playson Signs Deal with Betflag to Solidify Italian Market Presence

    29 July 2019

    Playson aligns with betflag for greater italian gambling market exposure

    Game developer, Playson, and casino operator, Betflag, have announced a content deal that will shore up the operator’s game catalogue with Playson titles.

    The deal will also allow Playson strengthen its foothold in the lucrative Italian iGaming market that they entered back in 2017 when an agreement was signed with Microgame to supply more than 35 online slots to the company.

    Under the terms of the deal, Italian punters will gain access to acclaimed titles such as Book of Gold: Classic, Mighty Africa and Wild Warriors.

    Partnerships Galore:

    It’s been a busy time for both companies with Playson signing a deal with Pragmatic Solutions which saw the developers selection of games become a part of the Pragmatic content platform.

    It’s been a period of strong growth for the developer, as they have recently signed deals to expand their market presence and game availability with various operators.

    Back in May, their game offerings were added to the casinos of mobile-focused operator LeoVegas, and last month, the company announced its entry into the Lithuanian and Baltics markets through a deal with TOPsport.

    The company then further cemented its Baltics position by partnering with Latvian operator Klondaika.

    In June, it also brought its game offerings to the WinStar casino by partnering with big-name operator player GAN.

    Christos Zoulianitis, Senior Account Manager at Playson said:

    “BetFlag is a company that’s rapidly increasing its operations in Italy and we’re delighted to have teamed up with them.

    “Our games have proven to be very successful in the Italian market and we can’t wait to offer them to BetFlag customers over the coming months.”

    Dario Rusconi of Betflag expressed the importance of the deal for the company as they continue to enhance their portfolio of casino games by partnering with “the industry’s leading developers.”

    “We’re thrilled to add Playson’s innovative slots to our offering and we look forward to working with them for many years to come,” he concluded.

    About the Companies:

    Betflag is an online casino based in Italy, offering sports betting and casino games. The casino boasts a big selection of slots that’s only expanding as very recently the casino has signed a deal with Habanero.

    The deal will see Habanero’s many games added to Betflag’s selection.

    Playson is a game developer which supplies certified and tested, cutting-edge content worldwide. It operates on regulated markets such as Malta, Italy, Spain, Sweden, UK and is constantly expanding its presence.

    Recently, the company has revealed Solar Queen which is a game inspired by the mysteries of ancient Egypt and features intricate gameplay modes including wilds and multipliers.

    To celebrate the release, the developer held a tournament with a €30,000 prize pool of which €8000 was reserved for the first place winner.

    Source: “PLAYSON EXTENDS ITALIAN MARKET PRESENCE WITH BETFLAG PARTNERSHIP”Playson. July 25, 2019.

    Related News

    • Playson recently started partnership with sportingtech

      Gambling News

      Playson Begins Partnership with SportingtechIvan Stefanovic08 January 2021

      Casino provider, Playson, recently entered into a content and partnership agreement with casino operator Sportingtech. This association will strengthen the presence of both casino software providers in Europe and their presence in the market online iGaming industry. The companies will operate with a Maltese Gambling Authority license and Sportingtech's multi-channel gaming platform will provide players with a variety of content available from the provider.

      Read full article
    • Red tiger live in estonia with betsafe

      Gambling News

      Red Tiger Enters Estonian Market Thanks to New Deal With BetsafeKristina Vujadinovic11 August 2020

      Online gaming specialist and NetEnt subsidiary, Red Tiger Gaming, has ambitious pretenses to conquer the European market. In its efforts to expand its influence in this region, the band signed a partnership agreement with the casino brand Betsafe. Thanks to this deal, the provider has entered the regulated market of Estonia.  According to the details of the new partnership... ...the operator will access the developer's 20 top-performing games for a period of six months.

      Read full article
    • Spearhead studios enters the colombian market

      Gambling News

      Drumrolls for Spearhead As The Studio Makes Its Debut In Columbian MarketKristina Vujadinovic01 July 2020

      The Columbian iGaming scene is getting more and more popular and attractive to the global providers, and now Spearhead Studios is joining them. The reputable brand has announced it has completed the process of certification under the laws and regulations of this online gambling jurisdiction. As a result... ...the provider’s entire rich portfolio of games will become available in this South American country.

      Read full article