24 October 2005
Global gaming and entertainment group, Carmen Media has expanded its business portfolio through the strategic acquisition of one of the world’s leading Affiliate Programs, ReferBack Limited.
Based and licensed in Gibraltar, a British Dominion, Carmen Media owns eleven online casinos, three online poker rooms and a sportsbook. ReferBack has been the Affiliate Program of choice for Carmen Media since 1999 and has played a significant role in the group’s growing success.
Carmen Media says, “ReferBack Limited has been an invaluable business partner, and through acquiring it, we plan to further increase ReferBack’s value to the business by investing significantly in its development. We have very ambitious growth plans for our online gaming brands, and Affiliate marketing will play a vital role in our future success. We recognize the enormous partnership opportunities created through Affiliate marketing and will be embracing this channel aggressively in the future”.
One of the immediate benefits is the expansion of the ReferBack management team. The highly qualified management team is headed up by newly-appointed Paul Gibbon as Affiliate Program Manager. Paul Gibbon is filling the shoes of Zane Green, who has taken up a new management position in Belle Rock Gaming.ReferBack’s new ownership will benefit its Affiliates by helping them develop their businesses through a mutually viable partnership, with the potential of earning a substantial income.
Paul was pulled from the heart of 3M, a respected international Global Technology Company. Paul brings to ReferBack over 22 years of experience from this innovative company that will be reflected in further improving services to you, the Affiliate.
Marketing Manager, Leith Whitesman, and a carefully selected team of Affiliate Relationship Managers servicing different geographic areas, are all at the service of our Affiliates.
ReferBack is now perfectly aligned with Belle Rock Gaming, who is recognized to offer the best player retention and benefits program in the online gaming industry. As the new owner, Carmen Media will assist ReferBack in working effectively with their Affiliate partners, remaining committed to their returns and equipping them to continue earning maximum profits by offering their players the best online gaming experience possible.
The ReferBack Management Team